This infographic was based on a survey that was conducted in 2012 with 426 IT buyers and 155 B2B technology marketers. The infographic goes into detail about the role social media marketing plays in the business technology market.
SO! What? are the 4 C’s of social media?
Check out this mew interesting infographic below.
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Jon Miller
VP of Marketing, Marketo
Lorena Harris
VP of Corporate Marketing, Vantiv
Everything You Have Always Wanted to Know About Marketing Automation
Wednesday, February 27, 2013 at 10:00AM PT / 1:00PM ET
Every business has one thing in common: the desire to achieve higher revenue and faster growth. But how do you get started? Join Jon Miller, VP of Marketing at Marketo, and learn everything you have ever wanted to know about marketing automation, including:
Buying and Becoming Successful With Marketing Automation
Tuesday, March 5, 2013 at 10:00AM PT / 1:00PM ET
Hear Jon Miller, VP of Marketing at Marketo, and Lorena Harris, VP of Corporate Marketing at Vantiv, discuss how to select the right marketing automation vendor and ensure success with implementation and beyond. You will learn:
Visual content is king in 2013 and it is no surprise that infographics have increased with popularity and demand. Infographics have been around for some time, but have just recently started to gain popularity. What is behind the success of the infographic? They break down complex information into a visual and are easy to share on social media networks such as Twitter, LinkedIn, Pinterest and StumbleUpon.
This infographic created by Nowsourcing, a social media company shows that traditional posts don’t have a chance against infographics sharing on social networks. Social media, business, economy, health and technology are the most popular topics for infographic creation.
Are you surprised with the takeoff of infographics?
Facebook has begun rolling out a feature to its Messenger app letting users call each other over cellular data or WiFi. The feature was initially limited to Canadian iOS accounts but is now being opened to all U.S. accounts, The Verge was the first to notice the update and confirm with Facebook.
The Verge reports that Facebook Messenger iPhone app added a new free calling button for US users. It’s an initiative the company beta tested in Canada earlier this month, saying at the time that a US rollout was coming soon.
Today Facebook confirmed the call feature that has been released for its iPhone app in the US, and did not provide any additional information on the new feature and if it was planning to expand onto other mobile operating systems (Blackberry, Android) and what countries would be offered this feature.
How to use the app?
Open the Facebook Messenger app to access voice calling, open a chat with a friend and then click on the “i” button located at the top right corner. If this feature has been activated on your account there should be a “Free Call” button. Currently Facebook is rolling out these features for the next several days to all users so if you can’t use it yet stay tuned!
Will you be using this new feature to call your Facebook friends? Let us know your thoughts in the comments section below.
El Paso, Texas (PRWEB) January 04, 2013
DATAMARK Inc., a leading business process outsourcing firm headquartered in El Paso, Texas, has named its Top 10 Business Process Outsourcing Trends for 2013.
The evolution of mobile computing and social media continue to be major drivers behind the changing face of business process outsourcing and business process management. Other tech trends that will affect the industry over the next year include The Internet of Things and the collection and analysis of Big Data, which will be used to improve business processes.
Also, the geographic advantages of locating outsourced business processes in the U.S. means domestic outsourcing will repeat as a top trend for 2013.
Below are 5 of DATAMARK’s top BPO trends, in no particular order:
1. The opening of private app stores.
As workers connect through tablets and smartphones, enterprises will distribute custom and off-the-shelf apps through private app stores. BPO/ITOs will do the same, inviting clients to visit their private stores for apps that monitor business processes and collect useful data. Easier said than done, however. 2013 will be the year where IT departments begin to figure out hassle-free ways to distribute apps to clients, contractors and authorized partners.
2. Contact centers stay social 24/7/365.
A recent study by LinchpinSEO found that customers like to engage with their banks on social media on Sundays, a day when brick-and-mortar financial services are typically closed. Customer relationship managers will have to break away from this “closed for business” mindset and post in social media networks every day of the week, every time of day. Competitive BPOs will leverage global centers and customer-contact reps with multiple language skills to deliver 24/7/365 customer service via Facebook, Twitter and other channels, bringing some to clients some “weekend peace of mind.”
3. Gamification goes social.
As we mentioned last year, gamification—using game concepts to drive courses of action—will liven up boring, repetitive business processes, as well as deliver incentives for improvement. Good enough, but in 2013, gamification will stake a place on social networks. BPO workers will post their progress, improvements and rewards on internal social media channels, adding more fuel to the competitive fire across the organization.
4. Domestic outsourcing moves beyond anecdotes.
Whether it’s domestic outsourcing, insourcing, onshoring, ruralshoring or whatever term suits your fancy, some solid data on the trend will emerge in 2013. Outsourcing business processes in the U.S. (and nearshore to Mexico and Canada) will be an attractive option as growing wages in traditional outsourcing locales such as India and China make the U.S. more competitive destination. Organizations will recognize the many benefits of being geographically close to target markets.
5. BPO makes a run for the border.
Mexico will continue to be an attractive business process outsourcing destination over the coming year. This is in part because of the advantages delivered by geographic proximity, but also because the Mexico of 2013 is much different from the Mexico of 1994. Statistics from the Organisation for Economic Co-operation and Development (OECD) show Mexico is steadily improving in many rankings, including labor productivity growth, infrastructure spending, post-secondary education enrollment and broadband access. The headline-making cartel war, while still a concern, has spared multinational business activity.
For the full article, read “10 Business Process Outsourcing Trends to Watch in 2013.”
About DATAMARK
DATAMARK, Inc. is a leading business process outsourcing company specializing in high-volume digital mailroom management, document processing and document management services for Fortune 500 firms and other large organizations. Headquartered in El Paso, Texas, DATAMARK employs nearly 2,200 people in its U.S., Mexico and India facilities. For more information, visit http://www.DATAMARK.net
Fargo, ND (PRWEB) November 04, 2012
Onsharp is excited to present the second webinar in the series focused on increasing website traffic. The webinar, “How to Drive Website Traffic with Email Marketing,” is scheduled for November 15 at 10 a.m. CST. The webinar is designed for anyone who wants to take immediate action to improve the quantity and quality of website traffic. Registration is now open.
Many businesses today use email marketing to send messages and promotions to their prospects, leads and customers, but are these emails driving individuals to take any action. Are they actually returning to the website after getting the email to take action? With this second webinar, attendees will be able to learn how to increase website traffic through these email marketing efforts.
Onsharp’s webinar series doesn’t just focus on increasing numbers. The quality of leads coming from email marketing efforts is equally as important, if not more, than overall number. The webinar will provide actionable advice that attendees can apply immediately following the webinar in their existing and future email marketing campaigns.
The webinar is free but registration is required.
The webinars will be held the third Thursday of every month until April. To sign up for email updates about the webinar series, please visit http://info.onsharp.com/drive-more-website-traffic-webinar-series. Remaining topics of the series include social media, blogging, content creation and more.
About Onsharp
Onsharp is an interactive agency that architects, builds, and supports web-based solutions. We’re passionate about technology, but not just because we think it’s cool. We are experts at helping businesses understand how new technologies and trends can help them meet customer demand while improving productivity. Onsharp strives to create success in the lives of all people, businesses, and communities they serve. For more information about Onsharp, please visit http://www.onsharp.com or call toll-free at 1.866.ONSHARP.
Are visitors actually returning to the website after getting the email to take action?
It’s obvious that there are significant cost savings associated with employees using their own smartphones, tablets and laptops for work. However, the downsides are numerous and worth considering says Dominic Jones of Barton Technology, http://www.barttech.co.uk, “by not having to buy smartphones, laptops and tablets, the hardware costs are significantly reduced and, in this economy, that’s a strong incentive for many companies. From a logistics point of view, a multitude of devices are hard to support and manage, as you often can’t make the same app work on all platforms.”
The question of data integrity and security should also be raised. How can businesses manage their information and ensure that there are no leaks after the employee decides to up sticks and work for the competition, taking his device with him? The answer is simple; they can’t. In addition, using the same device for work and pleasure causes a range of security issues; where an employee could visit the wrong website providing access to work-related files. Dominic also comments, “I honestly don’t think that BYOD will become widespread, especially in larger organisations who take security and industrial espionage very seriously.”
Even more importantly, BYOD can’t be implemented realistically across the business because not all of your staff will own state of the art portable devices, fit for enterprise use. BYOD could create differences between employees and ostracise those who can’t afford the latest tablet or smartphone and for this very reason, salaries are never spoken about between employees. This will undoubtedly affect productivity and data security, which makes the Bring Your Own Device trend as unpalatable as its acronym.
BYOD needs to be seriously considered before implementation and this is where Barton Technology specialises in our unique consultative approach to the subject. With years of experience in safeguarding businesses operations whilst maintaining the correct balance of BYOD they can ultimately save you from making expensive and damaging mistakes. Read more here: http://www.barttech.co.uk/blog/2012/03/byod-inclusive/
Barton Technology is an IT support company that provides on and off site computer Support to business in London and surrounding areas. Providing computer and network support through to disaster recovery and telephone systems. Website: http://www.barttech.co.uk— Press release service and press release distribution provided byhttp://www.24-7pressrelease.com
Toronto, Ontario (PRWEB) September 12, 2012
Digital natives are those people who grew up with technology as a part of their daily lives while people who didn’t grow up with it are known as digital immigrants. A recent Tellwut online poll found that 40% of users now spend five or more hours a day online with 17% claiming ten or more hours on average.
With the rise of social media and the availability of smart phones, tablets and laptops, we now tweet to our friends and update our Facebook status while watching our favorite show and browsing a blog. The same poll found that 44% of North Americans change the media they are focused on multiple times an hour. When the question was asked about the importance of the information being consumed, 37% thought that there was too much useless information, while slightly more, (39%) felt that even if they weren’t interested in a certain piece, someone else would be.
The emergence of the digital native generation is changing the perception of being online as an anti-social behavior. When asked how they felt about people using technology in social situations, 51% of voters stated they thought people used it too much and used it to convey too much personal information, such as on Facebook statuses. On the other hand, 32% of those polled felt that although people did use social media more than before, it wasn’t a problem as it’s a common part of society now. When asked if spending ‘too much time on the internet’ was causing problems in a relationship only 16% of the respondents said yes while more than half, 52%, said there was no issue.
When asked if they should be perhaps doing something more productive with their time, 47% of respondents replied ‘Yes’. However, with Apple now becoming the most valuable company in US history; be you a Digital Native or a Digital Immigrant, multitasking with multi-media technology is set to become the norm.
Tellwut is an online survey company providing a unique mix of both private business survey packages and an open opinion poll forum. The open forum provides voters the opportunity to vote on, or post surveys, offering online users a unique combination of survey software and a rewards program, coupled with a social network element that will facilitate dialogue, argument and conversation across an infinite number of subjects. Tellwut’s business application allows companies, associations, researchers, students to send their own private surveys or canvass the tellwut voter base.
Read the full story at http://www.prweb.com/releases/2012/9/prweb9847838.htm
SOURCE: PRWEB
Washington DC (PRWEB) September 06, 2012
Since 2010, the Social Good Summit has generated increasing attention and excitement, as a dynamic, open-to-all counterpoint to New York’s U.N. Week and the opening of the United Nations General Assembly. This year, something unprecedented will happen at the September 22-24 gathering of bloggers, press, celebrities, world leaders, youth, CEO’s, non-profits and everyday citizens sharing ideas on how to tackle global problems using social media: the first-ever Global Conversation. You can find out more about what this means and how it will work during an all-access, on-the-record telepresser on September 13 at 11:00 am ET. You will get a preview of this year’s Summit – and you will also have a jump on one of the most exciting stories happening this fall.
The Social Good Summit has become the go-to venue for conversations during UN Week on using social media and technology for good, and is the only space during UN Week that gives anyone, anywhere a seat at the table. The event programming gives everyday citizens access to the types of conversations being had simultaneously at the UN General Assembly and through social media, promotes their voices and ideas for how we solve our world’s biggest challenges.
The Global Conversation takes place on Monday, September 24. Starting in Beijing, passing over to Nairobi and ending in New York City, the goal is to create a 24-hour conversation on the world’s biggest issues and how technology and social media are creating solutions. While these three cities will serve as the hubs for the Global Conversation, gatherings – both virtual and in person – will be happening in all corners of the world, including the hardest to reach places.
Join the conversation on Thursday, September 13, 2012, 11:00 am ET. This exclusive curtain-raiser will provide insights from Social Good Summit partners including:
Who:
When: Thursday, September 13, 2012, 11:00 am ET
How: To join the media teleconference, dial 1-800-351-4890 (U.S), 08000-288223 (UK), 1888-259-2914 (Canada) 1-334-323-7224 (International). Passcode: SOCIAL.
RSVP to Darley Tom at dtom(at)unfoundation(dot)org. An audio recording of the discussion and information will be available upon request.
About Mashable: Mashable is a leading source for news, information and resources for the Connected Generation. Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world. Mashable’s 20 million unique visitors and 6 million social media followers have become one of the most engaged online news communities. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco.
About 92nd Street Y: 92nd Street Y is a world-class nonprofit community and cultural center that connects people at every stage of life to the worlds of education, the arts, health and wellness, and Jewish life. Through the breadth and depth of 92Y’s extraordinary programs, we enrich lives, create community and elevate humanity. More than 300,000 people visit 92Y’s New York City venues each year, and millions more join us through the Internet, satellite broadcasts and other digital media. A proudly Jewish organization since it’s founding in 1874, 92Y embraces its heritage and enthusiastically welcomes people of all backgrounds and perspectives.
About the United Nations Foundation: The UN Foundation connects people, ideas and resources to help the United Nations solve global problems. The Foundation was created in 1998 with entrepreneur and philanthropist Ted Turner’s historic $1 billion gift to support UN causes and activities. We are an advocate for the UN and help take its best work to scale through advocacy, partnerships, constituency building and fundraising.
About Ericsson: Ericsson is the world’s leading provider of communications technology and services. We are enabling the Networked Society with efficient real-time solutions that allow us all to study, work and live our lives more freely, in sustainable societies around the world. Our offering comprises services, software and infrastructure within Information and Communications Technology for telecom operators and other industries. Today more than 40 percent of the world’s mobile traffic goes through Ericsson networks and we support customers’ networks servicing more than 2 billion subscribers. We operate in 180 countries and employ more than 100,000 people. Founded in 1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company had revenues of SEK 226,9 billion (USD 35.0 billion). Ericsson is listed on NASDAQ OMX, Stockholm and NASDAQ, New York stock exchanges.
About the Bill & Melinda Gates Foundation: Guided by the belief that every life has equal value, the Bill & Melinda Gates Foundation works to help all people lead healthy, productive lives. In developing countries, it focuses on improving people’s health and giving them the chance to lift themselves out of hunger and extreme poverty. In the United States, it seeks to ensure that all people—especially those with the fewest resources—have access to the opportunities they need to succeed in school and life. Based in Seattle, Washington, the foundation is led by CEO Jeff Raikes and Co-chair William H. Gates Sr., under the direction of Bill and Melinda Gates and Warren Buffett.
About UNDP: The UN Development Programme partners with people at all levels of society to help build nations that can withstand crisis, and drive and sustain the kind of growth that improves the quality of life for everyone. On the ground in 177 countries and territories, we offer global perspective and local insight to help empower lives and build resilient nations.
SOURCE: PRWEB
SAN DIEGO, Aug. 16, 2012
SAN DIEGO, Aug. 16, 2012 /PRNewswire/ — Sony introduced today Reader™
(PRS-T2), a light and thin 6″ eReader with an enhanced, intuitive touch screen
optimized for long-term reading and the most natural, immersive reading
experience. Available in three colors – white, red or matte black – Reader
offers new social features and a simplified and intuitively designed home
screen.
The most natural, intuitive eReading experience
The glare-free, E-Ink® Pearl V220 touch screen has been enhanced for optimal
long-term reading. It now features intuitive touch, more paper-like page
turns, improved continuous page turns and a smoother zoom in and out. The new
device features an improved default book layout and makes it easier to
organize and find books. The device has two English language and four
translation dictionaries built-in and provides up to two months battery life
(with wireless off) and 2GB of storage. Readers can swipe a finger to turn a
page, zoom in and out by pinching fingers together or apart or write notes on
the page or highlight text with a finger or the supplied stylus. Users can
also choose from eight font sizes and seven font styles.
Share content wherever you are
The device includes new Facebook® and Evernote® features. Consumers now have
the ability to post a short passage from books purchased from Reader™ Store to
Facebook directly from the device along with the book cover, author and title.
For the first time, Reader is combining features from Evernote to allow users
to save their favorite web content to enjoy any time. Evernote’s Web Clipper
allows saving content with a click, and pages saved with Evernote Clearly are
optimized for Reader’s crisp E-Ink display. Favorite passages can also be
annotated on Reader and saved back to Evernote for viewing later on any
smartphone, tablet or PC.
Books at your fingertips from Reader Store and Public Library System
With built-in Wi-Fi®, Reader PRS-T2 offers consumers more access to books
anytime and anywhere. Sony continues to offer its popular and
critically-acclaimed public library lending feature by offering patrons with a
valid library card the ability to easily and conveniently borrow free e-books
wirelessly from over 15,000 public libraries in the US via an intuitive,
simple-to-use dedicated icon on the device.
Beyond borrowing free books from public libraries, book lovers can also
continue to access and download thousands of e-books, newspapers and magazines
from Reader™ Store directly to the device using a Wi-Fi connection. Reader
Store now offers a web-based Store, giving consumers more freedom to read the
content they love, anytime and anywhere. Reader Store accounts are now
accessible from most web browsers, and sign-in and purchase can be done
without having to install any software to a computer. The web store officially
supports the latest browsers on Windows® and Mac® operating systems, including
Internet Explorer®, Safari®, Chrome™ and Firefox®. Any book purchased via web
browser will be waiting in the user’s Reader library, ready to be read.
As part of Sony’s collaboration with Pottermore and the Pottermore Shop (the
exclusive home of the Harry Potter eBooks), Sony will offer a voucher to
redeem against the first eBook in the Harry Potter series, Harry Potter and
the Sorcerer’s Stone, for free. The voucher can be redeemed at the Pottermore
Shop following purchase of the matte black Reader PRS-T2.
Reader PRS-T2 is available for order now for about $129 at Sony Stores and
online at http://store.sony.com and other authorized retailers nationwide.
Accessories for Reader include a Cover and a Cover with light, for about $35
and $50 respectively.
For more information please visit http://www.sony.com/news.
SOURCE: Sony Electronics
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