Tag Archives: Inbound Marketing

25 Best Marketing Conferences 2013

13 Jan

25 Best Marketing Conferences 2013

The best marketing conferences to attend in 2013.  Feel free to add in any additional conferences we left out for 2013 in the comments section below.

  1. Social Media Strategies Conference February 5-7 in Las Vegas, NV, Chicago in April and New York in June
  2. Online Marketing Summit February 11-13 in San Diego, CA and Fall, 2013 in New York, NY
  3. Marketing Sherpa E-Mail Summit February 19-22 in Las Vegas, NV
  4. SXSW Interactive March 8-12 in Austin, TX
  5. Digital Media Summit March 19-20 Toronto, ON
  6. Search Engine Strategies (SES) March 25-28 in New York, NY and September 10-14 in San Francisco, CA
  7. Inbound Marketing Summit April 3-4 in New York, NY
  8. Ad:Tech Digital Marketing Conference April 9-10 in San Francisco
  9. DemandCon April 15-16 in San Francisco, CA and October in Boston, MA
  10. Forrester Forum for Marketing Leadership  April 18-19 in Los Angeles, CA
  11. World Social Marketing Conference April 21-23 in Toronto, ON
  12. B2B Content2Conversion April 22-23 in New York, NY
  13. iStrategy Global Digital & Social Media Conference April 23 -24 in Miami, FL
  14. Event Marketing Summit  May 6-8 in Chicago, IL
  15. Sirius Decisions 2013 May 8-10 in San Diego, CA
  16. Business Marketing Association May 29-31 in Chicago, IL
  17. Confab Content Strategy conference June 3-5 in Minneapolis, MN
  18. SES Toronto June 12-14 in Toronto, ON
  19. Inbound Marketing Movement August 19-22 in Boston, MA
  20. Content Marketing World 2013 Sept 9-12 in Cleveland, OH
  21. Brand ManageCamp Sept 16-17 in Las Vegas, NV
  22. ANA: Master of Marketing Conference October 3-6 in Phoenix, AZ
  23. MarketingProfs B2B Marketing Forum October 10-11 in Boston, MA
  24. Direct Marketing Association October 12-17 in Chicago, IL
  25. Pivot Conference October 15-16 in New York, NY

SOcial Networks To Watch In 2013

12 Jan

These social networks are bound to get bigger in 2013. Feel free to add in additional social networks that are on your radar under this post in the comments section below!

1) Inbound:

The goal of Inbound.org is to enable great content from the world of inbound marketing to get noticed. There’s an amazing community of bloggers, marketers and enthusiasts passionate about non-paid channels like SEO (search engine optimization), social media, content marketing, conversion rate optimization, etc. and we believe they deserve a site where sharing great content is controlled by them.

Inbound.org

2) Instagram:

A picture  is worth a thousand words, and Instagram has plenty of photos to go around with one hundred million users and billions of photos between them. Instagram is a fast, beautiful and fun way to share your photos with friends and family. Snap a picture, choose a filter to transform its look and feel, then post to Instagram. Share to Facebook, Twitter, and Tumblr too – it’s as easy as pie. It’s photo sharing, reinvented.

Instagram

3) Myspace:

MySpace social media network is back, again. They are sticking to their roots by empowering people to express themselves however they want.  This is especially true for musicians, photographers, filmmakers, designers and dedicated fans. The website’s still in closed beta at the moment but will be released soon. The new look, new management and direction of the site  make it one that’s worth following in 2013!

Myspace

4)  Quora:

Quora connects you to everything you want to know about. Quora aims to be the easiest place to write new content and share content from the web. We organize people and their interests so you can find, collect and share the information most valuable to you. When you want to know more about something, Quora delivers you answers and content from people who share your interests and people who have first-hand knowledge — like real doctors, economists, screenwriters, police officers, and military veterans. On Quora, it’s easy to create a personalized homepage of everything you want to know about by following topics, questions, people and boards.

CMO Guide to Inbound Marketing

19 Dec

Everything an Executive Needs to Know About Inbound Marketing!

With the abundance of information on the internet, the job of marketers is no longer to find leads; it is to help leads find you. Inbound marketing is a key component of this new strategy. This white paper explores the marketing executive’s role in shaping a successful inbound marketing strategy.
You will learn:

  • What inbound marketing is and what it means for CMOs
  • The strengths and limitations of inbound marketing
  • How to successfully incorporate inbound marketing into your overall strategy
  • How to staff and budget for inbound marketing
  • How to measure the ROI on your inbound marketing efforts

Download Inbound Marketing  NOW!

Free Webinar: 6 Steps to Accelerate SMB Growth in 2013

12 Dec

saleforce logo

DATE/TIME: Wednesday, December 12th at 1:00 pm EST

DURATION: 60 minutes, including Q&A

PRESENTERSBrian Millham EVP, Commercial Sales at salesforce.com, Alex Bard SVP of Service Cloud at salesforce.com, and Brian Halligan, CEO and co-founder at HubSpot.

Brian Millham is the EVP of Commercial Sales at salesforce.com. He is responsible for leading the SMB and Commercial Businesses sales team and over the past 9 years Brian has grown the teams eight-fold.

Alex is a passionate entrepreneur who has founded 4 internet start-ups the latest being desk.com. Now a part of salesforce.com Alex is the SVP of Service Cloud and GM of Desk.com.


Brian is the co-founder and CEO of HubSpot. Brian is the co-author of Inbound Marketing, which has sold over 50,000 copies. He is also a senior lecturer at MIT on Product Marketing and Entrepreneurship.

WHO SHOULD ATTEND?
Marketing professionals, sales leaders and business owners seeking information on business growth and improvement.

TECHNICAL REQUIREMENTS: Internet connection and speakers/headphones

QUESTIONS?
For questions about the webinar please check our Frequently Asked Questions.

These days, people are overwhelmed with media pouring in from all over. For your business to grow, you need to break through all that noise — but not by shouting; by being relevant at all times. Specifically in the endless places people interact online and offline today. Once there, you need to monitor and track all interactions to ensure your teams are in the know.

But how do you accomplish all that?

Salesforce.com, Desk.com, and HubSpot are uniting to share just that. To teach you how you can bring your company together for customer growth and success. Join us in this webinar to learn how you can bring your company together for customer growth and success, as well as optimize and streamline the path from customer marketing and sales to delightful services.

We look forward to seeing you on this live event where executives from the three leading companies will cover the art of bringing in new customers, and becoming better at keeping them.

The 60-minute session will cover how to:

  • Create marketing people love
  • Build a complete marketing picture
  • Gain a full view of your customers across all touches traditional or social
  • Make smart business decisions with better visibility and real-time reporting
  • Take charge of your customer support
  • Engage with your customers where they are

Register for the Webinar Now!

Webinar: The State of SEO and Internet Marketing in 2012

21 Aug

state of seo and internet marketing

Everyone knows that search engine optimization (SEO) is one of the main players in internet marketing. But how has it evolved in the past year? How has the internet marketing industry as a whole changed?

96% of internet marketers say their teams are involved with content creation as a marketing strategy. Social mediaSEO,content and analytics lead the charge as the top growth areas in internet marketing. These and other fascinating results emerge from SEOmoz’s new survey on the state of search engine optimization, internet marketing, and the marketing profession.

Take in the full survey results, expertly analyzed by Rand Fishkin, CEO of SEOmoz, and Dharmesh Shah, Founder and CTO of HubSpot. Learn how companies are leveraging internet marketing strategies to grow their businesses, and learn it from the best industry thought leaders.

During this 60-minute webinar, you will learn:

  • How to utilize content in your SEO and inbound marketing
  • How to stay competitive in the rapidly evolving internet marketing landscape
  • What the best SEO practices in today’s marketing industry are
  • Data that will help you make smarter marketing decisions

DURATION: 60min

PRESENTERS: Rand Fishkin, CEO of SEOmoz, and Dharmesh Shah, CTO of HubSpot.

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Rand Fishkin is the CEO of SEOMoz. He co-authored the Art of SEO from O’Reilly Media, co-founded Inbound.org, and was named on PSBJ’s 40 Under 40 List and BusinessWeek’s 30 Best Tech Entrepreneurs Under 30.

Follow Rand on Twitter: @randfish.

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Dharmesh Shah is the Founder and CTO of HubSpot. He is the co-author of book “Inbound Marketing: Get Found Using Google, Social Media and Blogs” published by Wiley in October, 2009. He also authors a blog, On Startups.

Follow Dharmesh on Twitter: @dharmesh.

WHO SHOULD VIEW?

Marketing professionals interested in incorporating SEO into their business decisions. No technical experience necessary.

WEBINAR LINK: http://bit.ly/StateofSEOandIM

SOURCE: HubSpot

Amplify Your Inbound Marketing Impact

2 Jan

Maximize Inbound Marketing Results

Inbound marketing increases your bottom line by engaging prospects without the cost and intrusion of traditional outbound techniques. But how can you incorporate inbound marketing and amplify its impact?

Download the inbound marketing white paper to learn:

  • Inbound Marketing 101 – tips and techniques to get started
  • Expanding visibility and reach with SEO (Search Engine Optimization) and social
  • How to avoid common inbound marketing mistakes
  • Checklist for amplifying inbound and identifying additional promotional opportunities
  • The ideal marketing mix including outbound and marketing automation
Download Inbound Marketing NOW!
Source: Marketo


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