Tag Archives: Future Trends

Top 10 Tips for Online Reputation in 2013

4 Jan

San Diego, California (PRWEB) January 04, 2013

2013 has arrived, and with it comes advice with how to best handle an online reputation in the new year. The following advice has been provided by Walter Halicki, the founder and CEO of online reputation experts JW Maxx Solutions. These top 10 tips for online reputation in 2013 are sure to be of integral use in your business or organization.

1. Manage your brand.
Your brand is the first line of communication between a company and its customer. Making sure that a business is in proper order is the first way to progress a reputation online.

2. Stay aware of what is being said about you.
Be watchful over words that are directed towards your company. It is easy to be enlightened by praise, but do not allow that to cloud negativity that could exist elsewhere.

3. Keep an eye on trending searches.
Maintain a pulse on searches that are popular, especially those relevant to your field. It can make the difference between reaching your audience and being kept away from them.

4. Promote outreach with your consumer base.
Engage with your audience and attempt to understand their line of thought in regards to your product. Your online portfolio should relate to them.

5. Take action against negativity.
Never allow damaging comments to overtake your online reputation. As other top 10 tips for online reputation in 2013 explain, it is much easier to build an image than it is to recover one.

6. Create positive news.
Positive news will always shine a company in a positive light, regardless of whether or not it exists to combat harmful posts.

7. Use social media to your advantage.
Social media can assist in maintaining awareness of trends and what consumers want from a business. An online reputation that isn’t complemented by social media is far behind the reputations of competitors.

8. Search yourself.
Always be sure that search results for your company are positive. If they are not, it is time to repair the reputation of your business.

9. Aggregate.
Ensure that news is being spread to as many places as possible using aggregated sourcing. Publishing through a large distribution network will get more positive results for a reputation on the internet.

10. Stay positive.
Reiterating #6 of the top 10 tips for online reputation in 2013, a company needs to continually post positive content to stay relevant and keep a clean image on the web. Perpetually feeding positive content throughout the internet will greatly assist in managing a healthy online reputation.

Although these are the top 10 tips for online reputation in 2013, JW Maxx Solutions will continue to provide informative content on how to best manage your presence on the web throughout the year.

Online Reputation

Top LinkedIn Groups: Vancouver

19 Dec

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B2B Marketing

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B2B Social Media

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BC Chapter of the American Marketing Association

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BrandYou

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Branding Professionals

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Brandixit | The Next Generation Branding Community

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BtoB Marketing

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Canadian Social Media Professionals [#CSMP]

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Digital Marketing

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E-Commerce Network

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Ecommerce and Online Marketing Experts

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Enterprise Social 2.0

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Future Trends

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Google Analytics

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Innovations in Social Media Marketing

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Intelligent Social Media

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International Internet Marketing Association

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Investor Relations Organizations: IR, PR, Marketing, Advertising

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Leadership Think Tank

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Linked:Vancouver

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Marketing 2.0 Technology (Over 3400+ Members)

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Marketing to Women Network

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Online Marketing, Web Analytics, and E-commerce Group — WebAnalysts.Info

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eMarketing Association Network

Free Trends and Foresight Research Download

8 Nov

Register to download this FREE 130-page Trends & Foresight research compilation distributed at the World Future Trends Summit.

Future Trends & Foresight
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INSIDE THE BOOK

Innovaro sponsored the 2012 World Future Trends Summit and provided attendees with a Trends & Foresight research compilation. The 130-page compilation contains dozens of abstracts and six full-text reports, including:

  • Millennials and Marriage
  • South Africa’s Expanding Black Middle Class
  • Food Waste—Feeding Innovation
  • The Post-PC World
  • UAVs Beyond the Military—Future Civilian Applications
  • Digital Health Monitoring—Home, Remote, and Mobile Care

This PDF download is available to anyone who missed the conference or would like to download the digital version.

Millennials and Marriage
Digital Health Monitoring
SOURCE: Future Trends

WEBINAR

30 Oct

Meeting Archive:
How Evolutionary Algorithms are Changing Consumer Innovation


Meeting Description:

 

Evolutionary Algorithms have permanently changed the way we use the internet and listen to music. In fact, EAs are the driving force behind companies like Google, Pandora and Amazon. Now, the science of Evolutionary Algorithms (EAs) is being translated across all industries and literally changing the face of innovation. This case study driven seminar will share how leading consumer driven companies like Dannon, Sprite & Fanta, as well as companies in retail, technology and financial services have implemented EAs to drive higher innovation success rates.While consumers are not rational creatures, traditional market research often follows an assumption of complete rationality thereby limiting the consumer insights gained through those means. EAs have allowed researchers and marketers to overcome the irrationality conundrum and allow for testing of as many options as they have ideas in a quantitative, projectable manner.

This webinar will share:

  • How evolutionary algorithms are changing the way leading companies innovate
  • Case studies from products launched using EAs
  • How to test lots of ideas quantitatively
  • How EAs account for the irrational consumer mind
  • How to measure return on innovation from EAs
  • How to use consumer choice to overcome traditional limitations of concept testing
Details
Date: Tue, Oct 30, 2012
Time: 11:00 AM EDT
Duration: 1 hour
Host(s): IIR USA – Events
 Presenter Information
Amit Dhand
Speaker Photo
Amit leads the Global Client Services team at Affinnova, which is responsible for developing new accounts and delivering high impact business insights to existing clients. Amit joined the team in 2006 and has been the driving force behind Affinnova’s adoption in the Consumer Packaged Goods industry. Amit’s tenure has been characterized by significant increases in client satisfaction & repeat rates, while maintaining high employee retention.Amit comes to Affinnova with a 10+ year track record in product innovation. Prior to Affinnova, Amit was at Catalina Marketing where he was responsible for an 800% increase in revenues over a 4 year period for trade and consumer marketing services. He started his career in New Product Testing and Forecasting at Information Resources Inc. (now Symphony-IRI).

Amit holds a Bachelor of Science degree in Physics from the University of Mumbai and an M.B.A. in Marketing from Virginia Tech.


The webinar is sponsored by:
Speaker Photo
Affinnova is revolutionizing how the world innovates. The company’s software and services enable marketers to develop better performing products, ads and designs. Affinnova’s patented evolutionary algorithm reliably identifies the concepts with the greatest market potential from an unprecedented range of options. Global Fortune 500 companies depend on Affinnova to deliver higher success rates, bigger businesses and accelerated launch timing.
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