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Link Building Made Simple: FAQ’s on Link Building

4 Jul

Link Building Made SimpleLink building made simple: FAQ’s on link building

Webcast Date: July 16th, 2013 1:00 EDT (10:00 PDT)

Speaker: Jon Ball, Page One Power

Quality inbound links are essential to get the best page rankings. But where and how do you get started with link building? Join us for this LIVE webcast to learn the answers to the many questions marketers have.

- How do you ask for a link?
– Does blog posting really work?
– How does link building affect my ranking?
– What are some link building techniques that work for small-medium businesses?
– And bring your own link building questions for the experts at Page One Power.

Could Your Staff Be Your Best Brand Advocates? Webinar

‘Old School’ SEO And The 5 New Rules To Follow

4 Apr

Phil Frost
Managing Partner
Main Street ROI

This FREE webinar will be extremely valuable to you if:

  • You’re just getting started with SEO, or…
  • You’ve recently seen your rankings drop, or…
  • You want to protect your Google rankings

Here’s what this webinar is all about:

Over the past several months, Google has rolled out a ton of MAJOR updates… and as a result, many “traditional” search engine optimization (SEO) tactics simply aren’t working anymore.

And if you’re still using these “old school” SEO tactics, you’re wasting your time and money… and even worse, you’re likely putting your website rankings at risk. My advice? You need to get with the new program.

On this free webinar, I’ll quickly bring you up to speed on what’s happened with Google recently, and I’ll give you a clear action plan to improve your Google rankings over the next 30 days.

Here’s what this webinar will do for you:

  1. You’ll learn about the 3 “old school” SEO tactics to avoid or risk having your Google rankings drop in the near future.
  2. You’ll discover the 5 new “rules” you must follow if you want to reach the first page of Google and secure top rankings over the long term.
  3. You’ll learn the 4 common reasons why SEO campaigns fail, so you skip those costly mistakes and start profiting from your SEO investments.
  4. You’ll discover a simple method to reach the 1st page in just 30 days (and this technique STILL works, even despite the recent Google shake-up).
  5. Finally, you’ll learn about a step-by-step action plan to boost your rankings, FAST.

Register for ‘Old School’ SEO 5 New Rules Now!

Free Download: On-Page SEO Template

10 Feb

Free Download: On-Page SEO Template

This SEO Template  by HubSpot will guide you as you organize your website’s on-page SEO (search engine optimization). The components of the template allow you to plan your SEO in advance, so you can either implement your strategy step-by-step on your own, or hand the whole thing off to someone else to execute easily.

To make the template easy to use, we’ve also included a cover sheet that will break down how to use each section within the template, highlighting nuances and giving you tips for maximum productivity.

From this SEO template, you’ll learn how to:

  • Organize your website’s on-page SEO strategy
  • Implement key SEO elements according to best practices
  • Coordinate pages and keywords more easily
  • Track changes and results all in one place
  • Perfect your pages as a first-time or advanced user

Optimize like a Pro!

Are you sure all of your key SEO elements are thoroughly optimized? This template will guide you step by step so you don’t miss a beat.

Download SEO (Search Engine Optimization) Template NOW!

Via HubSpot

Most Effective SEO For Your WordPress Site

21 Jan
This informative infographic compiled and presented by Rightway Solution provides top 20 most effective ways to Search Engine Optimization (SEO) your own WordPress website.
Are you looking to optimize your website? This infographic below lists the most effective SEO hacks that you can use as a step by step reference including social media and social bookmarking.
SEO is imperative to do in 2013 and when done right it’s one of the most influential  factors of any website’s success.  Start your SEO today!
20 most effective ways of doing SEO

SEO vs. Social Media: Which Is Best for Your Marketing?

11 Jan

Both SEO (Search Engine Optimization) and social media are powerful marketing tools, but sometimes prioritizing marketing time on one or the other is a challenge — especially in a crunch.

seo vs social coverFor example, 44% of online shoppers begin their branded product research by using a search engine, but social media usage has increased by 356% in six years. So which might have a bigger impact for you?

This ebook will dive into the pros and cons for using either SEO or social media for your business so you can decide which you should use and when.

In this ebook, you’ll learn:

  • The strengths and weaknesses of SEO and social media
  • Where SEO and social media complement one another
  • How to decide which will deliver your business better results — SEO or social media

Remember — no matter which you prioritize for your company, there’s a time for both SEO and social media, and an opportunity for them to work together, too.

Download SEO vs Social Media Now!

Via

17 SEO Myths You Should Leave Behind in 2013

2 Jan

Prepare for a Strong 2013 By Debunking These SEO Myths

To say SEO has “changed a lot” would be the understatement of the decade.

Just take a look at how Google’s updates shook the world of SEO (Search Engine Optimization), causing marketers to swap their link-building and keyword-based efforts for a long overdue focus on quality content.

This ebook debunks the most common myths and assumptions about how SEO works, so you can make sure you’re not wasting a single moment on things that simply don’t matter for SEO in 2013.

We’ll unveil answers to questions such as:

  • Are more links better than more content?
  • Are social media and SEO even related?
  • Is there an ideal keyword density for my page?

Download Search Engine Optimization Myths NOW!

Your Guide to Video Search Engine Optimization

30 Dec

Who? Visual Content is the “New King”

What? Your Guide to Video SEO (Search Engine Optimization)

When? Start your Video SEO (Search Engine Optimization) today!

Why? Video optimization ranks high in search queries on search engines which include videos in universal search results. Videos are more engaging and spread MORE in less time.

How? Allow sharing on social networking sites such as Google+,  LinkedIn, StumbleUpon, Facebook, Flickr & Twitter to name a few.

Your Guide to Video Search Engine Optimization

PR News SEO Workshop

21 Dec

Become the SEO Expert at Your Organization!
Join PR News for this interactive, pre-conference workshop!

Register Now for PR News SEO Workshop

The Pre-Conference Workshop on Tuesday, February 26, 2013, is from 1 p.m. – 4:30 p.m. with PR News’ Digital PR Summit the day after on February 27, 2013. Both events will be held at The Contemporary Jewish Museum, which is directly next to the Westin San Francisco.

Bonuses for Attending:

 SEO Checklist
 Certificate of Attendance
 Attendee Workbook
 Attendee-Only Access to Presentations

The workshop is limited to 25 participants in order to create an interactive experience with personalized attention.

 

Bring your team to this must-attend media relations workshop.  You’ll leave this workshop with the skills to lift your messages to the top of search results and be the SEO expert for your organization.

As the idea of brands publishing content gains more prominence, the need to understand how search engines rank content has become an essential PR skill. Join PR News’ workshop, led by PR and SEO expert Sally Falkow of Meritus Media, to learn the latest tactics to ensure that your content is indexed properly and ranked well. Learn how to optimize all your content—including Web sites, press releases, blogs, social media content, images and video—and develop habits that keep your messages at the top of search results.

This workshop will provide you with strategies to find and use the keywords and phrases people use to search for news and information about your brand and industry on the Web. Discover the right way to optimize your organization’s Facebook page and YouTube videos for search; manage brand reputation by moving negative coverage further down search results; and how to measure the results of your efforts for senior management.

Google can be your best friend or your worst enemy. Where you show up in Google results determines how—or if—your messages are being heard. Google continues to change and update its algorithm and, with recent changes to semantic search, your website and online newsroom’s page rank and visits to your site could be affected in more ways than you realize.

At this half-day workshop, you’ll learn how to:
  • Research target keywords to gain better visibility and increase brand exposure on search engines
  • Understand the difference between Web search and news search
  • Create shareable press release headlines and content
  • Optimize PR content for the media to increase placements
  • Use linking techniques to boost traffic and visibility on search engines
  • Optimize all PR content, including Web site copy, newsletters, blogs, press releases, video and still images
  • Increase views on your news content by adding visuals
  • Apply SEO tactics to your social media content
  • Drive inbound traffic to your Web site
  • Optimize online pressrooms for search
  • Master URL structure and place your online newsroom and other Web pages at the top of Google’s searches
  • Monitor online conversations to manage brand reputation and push negative search results off Google’s front page
  • Track SEO’s effects and measure its results to prove its value
Workshop Trainer:
Sally Falkow
Social Media Strategist, Meritus Media
@sallyfalkow
Sally Falkow is the author of The Future of PR: How PR Can Seize the Social Media Challenge. She was named PR Trainer of the Year for 2009 by PR News for her Social Media Strategy Bootcamp classes. In 2008 and 2009 Sally trained more than 300 agency and corporate PR people on how to plan and implement an effective social media program.A veteran of the PR industry, Sally has translated her extensive experience in marketing, PR and communication to the Internet. Her main interest is in the shift in media consumption and how the Internet and technology is affecting the practice of PR. She was one of the first PR practitioners to use SEO for press releases and other news content.She is certified as an Accredited Public Relations Practitioner by the Public Relations Society of America and is a Senior Fellow and Advisory Board Member of the Society for New Communication Research.
Who Should Attend ?

If you spend at least a quarter of your time in any of these areas, you should attend this workshop:

  • Community Relations
  • Corporate Communications
  • Corporate Social Responsibility
  • Crisis Management
  • Digital Communications
  • Media Relations
  • Philanthropy
  • PR Firms
  • Public Relations
  • Public Affairs
  • Research
  • Social Media

Register for PR News SEO (Search Engine Optimization) Workshop NOW!

Certificate of Completion

How to Build Links, Get Rankings [WEBCAST]

4 Sep

Date: Sep 6, 2012 1:00 EDT (10:00PDT)

 Add this webcast to your calendar

Speakers:
Jon Ball, Page One Power

Link Building done correctly will drive up rankings and traffic. But how do you do white hat link building that actually works?

Jon Ball, from Page One Power, will begin with a short presentation covering various link building techniques, then get into the nitty-gritty of page rankings and the “how-to’s” of safe- effective link building. Then we will offer and extended LIVE Q&A. So don’t miss your opportunity to ask your link building question LIVE.

Join Jon Ball and learn:

  • Effective link building strategies
  • Reasonable and effective keyword and URL strategies in link building
  • What types of links are most likely to help your rankings
  • How to pursue a consistent linking strategy that will survive and last over time

Jonathan Ball is the VP of business development at Page One Power. Page One Power is a SEO link building firm that specializes in developing high quality links that generate traffic and rankings for their clients. He is an expert at research and implementation of highly effective link building strategies for clients all over the world.

Register Now

SOURCE: http://digitalmarketingdepot.com

Blog Post Writing Series Has Resumed, Announced Content Writing King

13 Aug

(PRWEB) August 13, 2012

Today, Content Writing King has resumed using their blog post writing service to write a blog post about Kompass. This signals an end to the short hiatus they had undergone in terms of blog post writing. They also stated that the will regularly post blog posts. The said the goal is to post daily, including video, but that they can’t promise blog post writing more than 3 times a week.

According to Content Writing King, the main purpose of their blog post writing is to practice their SEO content creation advice with their website. They have stated before that SEO through content creation is essentially the only 100% white hat SEO practice, therefore needs the most attention. This is because creating high quality websites for the benefit of visitors is what it’s all about, stated the SEO content creation company.

Another reason for their continuation of their SEO content creation through blogging is to reach their audience in the far corners of the Internet by syndicating their content to their social media accounts.

Content Writing King has also recently blogged about starting an SEO video content creation case study. They said that they would update readers through their blog about progress. As a way to jumpstart the case study, Content Writing King has started a promotional offer for their SEO video service. They stated that new customers will get a 10% discount if they sign up for at least 50 videos from their SEO video service if they agree to be a part of the case study. The case study includes visual and audio experimentation.

About Content Writing King – Content Writing King is an online company that offers customers a blog post writing service, article marketing service, SEO video, as well as other SEO content creation services. For more information, please visit their website at http://www.contentwritingking.com.

SOURCE: PRWEB.COM Newswire

SOcial Media Marketing Terms

15 Mar

<A

API – Application Programming Interface, commonly used by developers – it is code that is intended to be used by other software components to communicate with one other.
Avatar – graphical images that represent people. They can be a logo, image, or photo.

<B
B2B
 – Business to Business (B2B), commonly used to describe the type of customers a company sells their products to.
B2C – Business to Consumer (B2C), commonly used to describe the type of customers a company sells their products to.
Blog – short for the word Weblog, it’s a web page that is similar to a journal or diary, although many companies now use them for business news, tips and tricks.
Blogroll – is a list of blogs usually located in the sidebar of another blog indicating who that blogger reads on a regular basis.

<C
Crowdsourcing - a term used to harness knowledge and skills of a group of people to solve a problem or contribute content.
CTA
 – Call-to-action, commonly used in email or marketing campaigns and signifies what you want a person to do once they see your campaign or ad.

<F
Feeds -
 are ways in which you can read or listen to items from blogs, podcasts, or other RSS feeds without going to the actual websites. You can set up the feed to be delivered to you via email or you can go to the feed site.
Freemium
 – a type of business model that offers you some of the product for free and then allows you to upgrade and add additional options for a premium price.

<H
Hashtag – 
is the pound sign (#) that is put in front of keywords or phrases and used on Twitter so that people can track and follow those conversations easily

<I
iOS 
- is a mobile operating system developed by Apple.

<M
Metatags – are keywords that are embedded in your HTML of your website that provide information about the site’s content and allow search engines to categorize your site.
Microblogging - the act of posting short messages to a website.  For example, Twitter is a microblogging site.

<N
News feed –  is a feed full of news that you want to receive or have subscribed to. For example, for Twitter it is all of the tweets from the people you are following comprise your news feed. For Facebook, all of your “friends” posts are considered your news feed.

<O
OS – stands for Operating System and is a program loaded onto a computer or mobile device that performs common basic tasks such as sending output to the display screen.

<P
Permalink – A web address (URL) of a particular post within a blog or website
Plugin
 – is a software component that adds functionality to a website or blog. For example, social sharing buttons are usually packaged as a plugin so that it allows people to share from your website or blog.
Podcast – video or audio content that can be subscribed to and then downloaded from a website so that you can view or listen offline.
Post
 – text that you type in a box on a web page to educate or inform others of news or information you wish to share on the internet to an audience

<R
ROI – 
an acronym that stands for return on investment and refers to what you will get in return for the amount of time or money you are investing in something.
RSS – stands for really simple syndication and it allows you to subscribe to blogs or other media and have it delivered to you through a feed.

<S
SEO – Search Engine Optimization (SEO), used when talking about keywords that increase your search rank on web search engines like Google, Yahoo! or Bing.
Status update – commonly used to refer to a post on Facebook, it is text you type into a web page to educate or inform an audience on the internet.
SMO – Social media (or marketing) optimization, is the measure of social activity that attracts users to website content.
Social bookmarking – is the act of adding a link to a website that can be organized and tagged by the user. Examples of social bookmarking sites are Pinterest, StumbleUpon, Digg, and Delicious.

<W
Widget –  is a chunk of code that allows you to add functionality to your website without you having to write any code yourself. It usually displays static content, although sometimes they are derived from plugins and can be someone dynamic with rotating text for example.

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