The metaphor “your business is like a tree” refers to being as sturdy as its roots. You need to first build a strong foundation until you can branch out. The same goes for social media which is becoming a more important component of today’s marketing mix.
Vertical Measures created this Internet Marketing Infographic which does into detail about social media best practices via four social media traits: Product Ratings and Reviews, Customer Service, Lead Generation, and Brand Awareness. This infographic “Your Social Media Roots” can help ensure that your business is ready to grow in 2013.