Marketing: Lead Nurturing vs E-Mail Marketing

14 Jan

The adoption of Marketing Automation technology is expected to increase to 50% by 2015. according to Sirius Decision. Because of lack of basic understanding, expertise, and methodology companies are not able to use marketing automation tools to their full potential. For example many settle for basic email marketing campaigns and miss out a great opportunity to increase conversion optimization rates with Marketing ROI.

Email Marketing vs. Lead Nurturing Infographic provides an overview of the differences  helping marketers realize that they can have a greater lasting impact!

Via Marketstar.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 207 other followers

%d bloggers like this: